Author: Butterfly Themes Content Team

  • White-hat SEO techniques 2020

    A definitive structured program to secure a top place on SERPs (without breaking any rules)

    For ranking your website and securing a first place in the SERPs you have to take care of many things and that also in the correct way as per the guideline laid by the search engines.

    If you want your website to be sustainable and last long in the SERPs, the only correct way to do it without getting penalized by the search engine is through white-hat SEO techniques. (more…)

  • Digital Marketing in India

    A rapidly growing sector and also a boon for every industry 

    The use of digital marketing strategies for audience engagement started around the year 1990 when the internet and web platforms were developing at a rapid pace.

    This way of audience engagement through various online platforms escalated more with the time, making the shift from traditional marketing to digital marketing among the marketers and also among the industries. (more…)

  • Target audience research

    A structured program on How to execute target audience research for your business?

    What is the definition of a target audience?

    The term “target audience” can be defined as the set or group of people who are likely to buy, or rent your product, or service from the vast number of people out there.

    This is the sector of the market where you would want your product or service marketing message to reach for a better result in the conversion. (more…)

  • Search Engine web crawlers

    Everything about search engine web crawlers and it's working

    Search engine web crawlers play a vital role when it comes to making a website rank in the SERPs (Search Engine Ranking Pages) and without its help, it would be almost impossible for search engines to identify the ranking of any website for displaying in the SERPs.

    So let’s go ahead and learn more about the search engine web crawlers and it’s working. (more…)

  • A complete Search Engine Optimization (SEO) Guide for beginners

    Learn SEO process step by step

    Everything you need to know for starting your SEO journey

    (A complete definite guide for enhancing your business or your career)

    This article will help you in gaining a complete knowledge of the Search Engine Optimization (SEO) process step by step, in and out covering all the major aspects.

    So, let’s start with the simple definition of Search Engine Optimization (SEO) (more…)

  • How to ensure the security of your IoT devices?

    Protect your data and privacy by 5 effective security solutions for Cyberthreat and information breach on smart IoT devices

    IoT i.e Internet of Things can be considered as the next-gen technology of the digital world.

    Though the term “IoT” is not a new technology coined in the market but the pace with which it’s been growing, has accelerated only in recent years.

    Read More “”

  • Selection of the best anti-virus software

    How to select the best antivirus software for smart IoT devices?

    Your device may be a computer, smartphone, smart speakers like Alexa or google home and maybe running on OS(Operating System) – android, ios, mac, etc.

    But for cybercriminals, it doesn’t matter and all they need to get their hands on your data is that one security loophole in your system. (more…)

  • Internet of things (IoT) – A wave of booming technology

    What is the definition of the Internet of Things (IoT) Technology?

    Internet of Things(IoT) is a concept in which the physical devices that we use in our regular life have the capability of executing communication through the internet directly along with sharing and collecting data.

    Basically, IoT gives humans the option to operate and control their devices remotely with the help of internet connectivity at just their fingertips. (more…)

  • Boost your website speed by 50% with the help of these 5 key points

    How to boost your website loading speed? (Identifying the cause and fixing it from the root)

    Before we start a hunt for a solution to the problem, it’s very much necessary that we are aware of what caused the problem to arise in the first place.

    Thus as we proceed further, we will be learning the various reasons for slow loading of a website and also how to solve it efficiently for a smoother experience. (more…)

  • Email Newsletters – An effective marketing in your budget

    Importance of email newsletters in audience engagement strategies

    Email Newsletters are a valuable piece of content that you sent to your audiences or customers for the purpose of engagement and conversion.

    When it comes to planning an effective marketing strategy for your business, email newsletters tops the list for audience engagement and that too without straining much on the organization’s capital. (more…)