Categories
blog Marketing

Digital Marketing – part 2

In earlier Digital Marketing part 1 article, we have seen digital marketing techniques such as Website redesign, SEO, Email marketing, etc. In this article, we will see a simple way to increase effectiveness of these techniques.

 

1. Effectiveness of business website

Once business URL is in place and you have found online presence of your business,

Categories
blog Marketing

Digital Marketing – part 1

This article gives brief overview of digital marketing, its benefits and techniques. With more and more businesses going for online presence these days, it is important to understand marketing strategy to be implemented for online presence of your business.

What is a digital marketing?

At basic level, consider an array of products (with price tags) displayed on sides

Categories
blog Marketing

Website Design Elements

How we see content and functionality in a website is considered as website design work. Because of the creative part of website development and choices it offers for achieving functionality, web design work has been separated from technical web development work.

When you visit any website, a ‘visual wow’ experience is what is observed first.

Categories
blog Website Design

Website Development Guideline for SMEs

This article enlightens some of the important approaches about website development. SME in digital era got lot of assumptions about digital presence and practices. Being a digital marketing firm, we would like to focus on some of the key approaches, every SME should consider before developing their business website or the digital marketing strategy.